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Webinar: Driving Market Share and Revenue Using Consumer Industry Science
March 19, 2020 @ 12:00 pm - 12:45 pmFree
Program Description: This presentation will cover how Consumer and Retail Industry methodologies and approaches can be used to drive market share and revenue for healthcare organizations. It will outline the Brand Building Framework, healthcare consumer insights and how to operationalize and scale digital solutions that deliver high Return on Investment.
After attending this webinar you should be able to:
• Understand the Brand Building Framework and a consumer science known as psychographic segmentation to drive market share
• Use healthcare consumer insights and digital engagement solutions to acquire and retain loyal patients
• Determine how to integrate these solutions with current work processes
Speaker: Brent Walker, SVP Marketing & Analytics, PatientBond